Free Twitter Course!

A ONE TIME ONLY OFFER

5 weeks of Twitter Talk – for free!

Take just one, or take them all!

Seems like everyone is talking about Twitter these days. The latest addition to the social media scene, of which the likes of Facebook and LinkedIn already are already part, is receiving a tremendous amount of media hype and has fast become a powerhouse marketing and information channel.

Nightline, Oprah, CNN, and even the Army are now using Twitter. The channel has been used as a political communication avenue, a way for celebrities to connect in a different way with their fans, and perhaps more significant for you, a new way to market that enhances other marketing activities and that can improve your bottom line in numerous ways.

We of Swimbert, also known as the NO GURU ZONE gals, are staunch Twitterers. Karen has been part of Twitter (and the whole social media scene) pretty much from its inception, and she has a great view of how we got here and a really good handle on the third party applications that have sprung up to enhance the value of Twitter. Trish was dragged kicking and screaming into the social media scene only recently, so has the skeptic-turned-fan view of the whole thing. Together, we can give you a non-guru look at how Twitter can be of value to you, how to get started, how to get more out of it both tactically and strategically, and along with our great pal and associate Lou Bortone, how video and Twitter can merge to make things happen.

You are likely somewhere along the Twitter spectrum, with “Why on earth would people want to know what I had for breakfast?” on the one end, and “How can I use Twitter more strategically?” on the other end. 

Well, we have a course for you, no matter where you are. And if you want it all at one go, we are here for you!

Swimbert is conducting 5 (count them, five) free one-hour Twitter classes, each one focused on a point on the spectrum.

These classes are not just “dial in and get a voice download” classes.

• We use screen sharing to go through key online spots that will show you Twitter in action in lots of different ways.
• In some of the classes, you will do exercises in pairs or small groups that give you hands on experience during the class.
• In all the classes, we invite questions and dialog to get your questions answered and ideas a-poppin’ for ways you can take best advantage of Twitter.

 

About Each Session

Here are the overviews and logistics for each session, along with registration information (sorry, but you’ll have to register for each class separately because you need a custom log in for each call).

Session 1: What Can Twitter Do For Me?

The call has already happened! Contact Trish if you want to know how to get the downloadable package. 

With overflowing inboxes, and schedules that require a team to manage, many business professionals have not rushed to add one more thing to their already way too busy days, especially one more thing that appears to have zero (or at best, a smidge of) business value.

This call is for anyone considering Twitter or for those who have accounts and want to take it to the next level.  On the call you will learn:

• How smart and busy people are using Twitter
• Why you should consider adding Twitter to your marketing toolbox
• How to use Twitter to develop and sustain relationships with customers
• Why many are using Twitter as a brand positioning tool
• and more!

 

Session 2: Getting’ on Board with Twitter

The call has already happened! Contact Trish if you want to know how to get the downloadable package. 

What are you doing?

That’s the question that Twitter poses, and it can confuse people if they take it too literally. Twitter is about conversation, sharing bits and pieces of your life and your business with a small subset of the Twitterverse. You can create new relationships, ramp up your credibility, attract new prospects, and get the attention of media professionals if you use Twitter in a useful way.

This call is for anyone who wants to get started with Twitter or for those who have accounts haven’t done a whole lot with them.  On the call you will learn:

• How Twitter works
• About followers and following
• The “language” of Twitter
• What to Tweet
• How to set up your account

And you will get to set up your account and start tweeting during class!

 

Session 3: Son of Twitter

The call has already happened! Contact Trish if you want to know how to get the downloadable package. 

You’re on Twitter. You’re tweeting. Now what?

If you are using Twitter from its own site, you are missing out on big opportunities. An impressive array of applications, many of them free to use, have sprung up that give you lots more results-producing muscle.

This call is for anyone who wants to get more out of Twitter and who wants to use Twitter time-efficiently.  On the call you will learn:

• Strategies for getting more out of Twitter in less time
• More ways to tweet that get results
• What third party applications we recommend
• How to use those applications

There will be an interactive portion of the call, where you can get online and try some strategies yourself! 

Session 4: Twitter the Third

The call has already happened! Contact Trish if you want to know how to get the downloadable package. 

You get it. You are twittering, following, and getting followed. Is there anything else?

Yes!!! Twitter is not a standalone thing. It is a marketing tool and, like any marketing tool, works best when integrated with other marketing tools. When you are using Twitter as an integrated part of an ongoing marketing program, you will get a lot more results in a lot less time. In true Swimbert fashion, we will give you great examples of strategic use of Twitter so that you can decide how you want to apply it in your own business.

This call is for anyone who wants to get more strategic traction with Twitter.  On the call you will learn:

• How Twitter works with other social media platforms
• Planning your Twitter marketing strategy
• How those great third party applications can be used to implement your strategy 

 

Session 5: Vid-Twitter

Register here

Wednesday, August 5, 2009
3p ET/2p CT/1p MT/12noon PT  
Outside the U.S.?  Use  timeanddate.com to convert to your local time.

In this class, we are joined by Lou Bortone, small business video expert.

Twitter + Video = Awesomeness!

You know that Twitter is a great marketing tool; and you know that online video is red hot! Check out this one-of-a-kind session and learn how to integrate online video with Twitter for maximum exposure.  Join Online Video expert Lou Bortone and discover Twitter tips and tricks for adding video to your social media marketing mix.  

This call is for anyone who wants to combine the popularity of Twitter with the power of video to get visibility, credibility and profitability. On the call you will:

• Learn about the latest Twitter-Video sites like Tweetube and Twiddeo
• Discover easy ways to promote your videos on Twitter
• Find out how to link and integrate YouTube and other video sites to Twitter
• Drive traffic to your video via Twitter
• Explore the secrets of 12Seconds.tv – The “Video  Twitter” site

Lou demystifies the process and shows you how to leverage Twitter and video to build your brand and boost your business.  Be sure to catch this special session!

Register here

 

And there you have it. Five free Twitter calls.

What are you waiting for? We will not be offering these classes for free ever again (or maybe never again).  Register for one or all of them right now!

1. What Can Twitter Do for Me? Register here
2. Getting’ on Board with Twitter Register here
3. Son of Twitter Register here
4. Twitter the Third Register here
5. Vid-Twitter Register here

Want to do all 5? Let us know and we will register for you, then send you an email with all the information you to get access to every call.